MOXY Games Privacy Policy
 

Last updated: June 1, 2019

Moxy Games, LLC ("Moxy Games", "us" or "we") provides this Privacy Policy to inform you of our policies and procedures regarding the collection, use and disclosure of information we receive from users of our games and applications for handheld mobile devices, websites and social networks (collectively, the "Application"). We are Moxy Games, maker of Hair Plucker, Sticky Jump, Coffee Cafe, and many others. This Privacy Policy applies only to information that you provide to us or that we collect via the Application. Our Privacy Policy may be updated from time to time, and we will notify you of any material changes by posting the new Privacy Policy through the Application and on our company website. The Applications are also governed by the Terms of Service
(http://moxygames.com/terms_of_service.html).

Definitions

Application or Service
"Application" or "Service" means the games operated by Moxy Games LLC.

Personal Data
Personal Data means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).

Usage Data
Usage Data is data collected automatically either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).

Cookies
Cookies are small files stored on your device (computer or mobile device).

Data Controller
Data Controller means the natural or legal person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal information are, or are to be, processed.
For the purpose of this Privacy Policy, we are a Data Controller of your Personal Data.

Data Processors (or Service Providers)
Data Processor (or Service Provider) means any natural or legal person who processes the data on behalf of the Data Controller.
We may use the services of various Service Providers in order to process your data more effectively.

Data Subject (or User)
Data Subject is any living individual who is using our Service and is the subject of Personal Data.

1. Information Collection: The Information We Collect

Personal Data
While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you ("Personal Data"). Personally identifiable information may include, but is not limited to:

  • Email address
  • First name and last name
  • Cookies and Usage Data
When you use our Services, we may also collect certain information automatically from you and/or your device which may be considered personal information under applicable data protection laws, such as:
  • Your Service communications (e.g. chats and messages with other players within our Application).
  • Data and analytics about your use of our Services.
  • Your IP address and device identifiers such as your Advertising ID, Device ID numbers.
  • Your device type and the operating system that you use.
  • General geographic location (e.g. country or city location) based on your IP address.
  • GPS location, with your consent.

"Advertising ID" is the Apple Identifier for Advertisers ("IDFA") on Apple, and Google Advertising Identity ("GAID"). These are unique identifiers for mobile devices used by advertisers for interest-based advertising. They are consistent across all apps and thus, allows for cross-app tracking. You can opt out on Apple by selecting the "limit ad tracking" option in the privacy settings. You can opt out on Google Android by selecting the "opt out of interest based ads." Advertising IDs are non-permanent, non-personal identifiers uniquely associated with your device. Similar technologies include tracking pixels within ads. These technologies allow companies (including marketers and advertisers) to recognize your device when you use applications and websites. "Device ID" means the device type, model, manufacturer, operating system and language, or other technical data such as screen size, processor, or a combination of this data, available from a device for a developer to check the device's compatibility with a particular application. Some of this information may be collected using cookies and/or similar technologies (e.g. software development kits", or "SDKs"), as explained in the "Tracking Cookies Data" section below.)

You may choose to connect to our Application and Services via your social media account. The information we receive from you will depend on your social media privacy settings, but such information usually include your basic public profile information, such as your username, profile picture, age range, gender, your friends playing the same Application.

Typical uses include updating game progress on multiple devices you may own so that you can continue your progress using multiple devices. Moxy Games may show your Facebook friends in the Application and show your public Facebook profile name and picture in Application leaderboards and in your Application profile.

Usage Data
When you access the Service with a mobile device, we may collect certain information automatically, including, but not limited to, the type of mobile device you use, your mobile device's unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browser you use, unique device identifiers and other diagnostic data ("Usage Data").

Tracking Cookies Data
We use cookies and similar tracking technologies to track the activity on our Service and we hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Other tracking technologies are also used such as beacons, tags and scripts to collect and track information and to improve and analyze our Service. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Examples of Cookies we use:

  • Session Cookies. We use Session Cookies to operate our Service.
  • Preference Cookies. We use Preference Cookies to remember your preferences and various settings.
  • Security Cookies. We use Security Cookies for security purposes.
  • Advertising Cookies. Advertising Cookies are used to serve you with advertisements that may be relevant to you and your interests.

Legal Basis for Processing Personal Data under the General Data Protection Regulation (GDPR)
If you are from the European Economic Area (EEA), Moxy Games legal basis for collecting and using the personal information described in this Privacy Policy depends on the Personal Data we collect and the specific context in which we collect it.
Moxy Games may process your Personal Data because:

  • We need to perform a contract with you
  • You have given us permission to do so
  • The processing is in our legitimate interests and it is not overridden by your rights
  • For payment processing purposes
  • To comply with the law

Non-personal Data.
When you download and use the Application, we may collect certain non-personal data ("Non-Identifying Information"). The type of Non-Identifying Information Moxy Games collects includes, but is not limited to: (i) mobile device type, device identification code and device properties; (ii) geographical data; (iii) scores and achievements within the Application; and (iv) ads you click on within the Application.

We may also permit our Advertising Display Partners (defined below under Section 3) to collect Non-Identifying Information about you while you are using the Application. Please visit our Advertising Display Partners' websites to find their own privacy policies regarding their use of your Non-Identifying Information. Please note that some of our Advertising Display Partners may send targeted advertisements based on user behavior.

2. How We Use Your Information
We use the information we collect: (i) to provide and improve our Application, services, features and content, (ii) to administer your use of our Application, (iii) to enable users to enjoy and easily navigate the Application, (iv) to better understand your needs and interests, and (v) to provide you with further information and offers from us or third parties which we believe you may find useful or interesting, including marketing or promotional materials and other information on services and products offered by us or third parties.

We also use information we collect to monitor and analyze use of the Application and our services and for the Application's technical administration, to increase our Application's functionality and user-friendliness, and to generate and derive useful data and information concerning the interests, characteristics and website use behavior of our users.

3. Information Sharing and Disclosure

Advertising Display Partners. We will share your Non-Identifying Information with advertising service provider companies with whom we have relationships, including, but not limited to Google Adsense, Admob, Adcolony, and Mopub (collectively, "Advertising Display Partners"). Please visit our Advertising Display Partners' websites to find their own privacy policies regarding their use of your Non-Identifying Information. As noted above, some of our Advertising Display Partners may send targeted advertisements based on user behavior.

Third Party Service Providers. We may receive personal information about you from third-party sources. For example, we may get your personal information when you install our Game or when, prior to installation, you click on an advertisement for our Game.

Advertising partners. From time to time, we may also receive personal information about you from other third-party sources. For example, if you clicked on an advertisement directing you to one of our Applications or Services (such as an ad for one of our Games in another publishers' game), we will be provided with information about the ad network and advertising campaign from which the installation originated (See also "Advertising" section below).

4. No special categories of Information

We do not request or intend to collect any "special categories of information" such as any information on race, religion, health, political opinions or philosophies, sexual orientation or preferences. Please be cautious when sharing this information about yourself or others in online forums.

5. Advertising

We use advertising to fund our Applications and Services, and to make our games available for free. We show third-party advertising in our Games. We may also advertise our Services via third parties. When you view ads in Moxy Games' Applications, we may send your advertising ID and IP address to advertisers (which may include ad networks) to enable them to find appropriate ads to serve to you in our Games and on third-party properties. You can control and limit our use of your advertising ID in your device settings. Moxy Games does not control which specific ads are shown in our games -- this is controlled by ad networks. , but we do prohibit certain types of ads.

Advertising IDs are used by ad networks for a number of purposes including, for example, to: manage the number of times you see the same ad to ensure they are dealing with humans with real devices and not automated "bots" to serve you with advertisements likely to be relevant to you based on your advertising ID, your engagement with other brands and ads which is recorded using your advertising ID, and to use your general geographic area.

Other brands may buy ad placements through an ad network or ad exchange to advertise their products or services in Moxy Games' Applications. In these instances, the ad network or ad exchange acts as intermediary between the other game companies and Moxy Games. In order for an ad network to charge the company purchasing the ad, views, clicks from the ad and potential installs of other developers' apps are tracked and are measured using the Advertising ID. Ad networks track which games you have played to market you similar types of games. Advertisers will typically use your IP address to identify your general geographic location (for example, your country, state and, sometimes, your city).

Moxy Games may advertise its games on other apps, from time to time, by asking ad networks to place ads for audiences that may be interested in them (determined using Advertising IDs). Ad networks use Advertising IDs for this and other purposes including, for example, to: Measure ad effectiveness via total views, clicks and installs generated by its advertising in other publishers' games; Inform players that have not played for a while about updates and new content in the Game. Moxy Games gives a list of these users in the form of Advertising IDs to an ad network. The ad network then shows these users ads about the new content. For "not display ads" for a game a player is already playing, Moxy Games may send a list of active players in the form of Advertising IDs to an ad network. The ad network then excludes these players from seeing the ad. To market games to a group of potential players, Moxy Games may provide a third party, for example, Facebook a list of Advertising IDs to match them with similar type of Facebook users to whom Moxy Games could then market its games. Moxy Games does not have information on how Facebook identifies or creates profiles of similar type of users.

You can opt out of interest-based advertising on mobile applications by changing the privacy settings of your device and selecting "limit ad tracking" (Apple iOS) or "opt out of interest-based ads" (Android).

Google AdSense DoubleClick Cookie
Google, as a third party vendor, uses cookies to serve ads on our Service. Google's use of the DoubleClick cookie enables it and its partners to serve ads to our users based on their visit to our Service or other websites on the Internet.
You may opt out of the use of the DoubleClick Cookie for interest-based advertising by visiting the Google Ads Settings web page: http://www.google.com/ads/preferences/

AdMob by Google
AdMob by Google is provided by Google Inc.
You can opt-out from the AdMob by Google service by following the instructions described by Google: https://support.google.com/ads/answer/2662922?hl=en
For more information on how Google uses the collected information, please visit the "How Google uses data when you use our partners' sites or app" page: http://www.google.com/policies/privacy/partners/ or visit the Privacy Policy of Google: http://www.google.com/policies/privacy/

MoPub
MoPub is provided by MobPub Inc.
You can opt-out from MobPub service by following the instructions on MoPub Opt-out page: http://www.mopub.com/optout/
For more information on what information MobPub collects and how it is used, please read MoPub Privacy Policy: http://www.mopub.com/legal/privacy/

AdColony
AdColony is provided by Jirbo Inc.
You can opt-out from AdColony service by visiting the AdColony Opt-out page: http://www.adcolony.com/privacy-policy/opt-out/
You can also opt-out from AdColony through the Digital Advertising Alliance in the USA http://www.aboutads.info/choices/ or opt-out using your mobile device settings.
For more information AdColony, please visit the Privacy Policy of AdColony: http://www.adcolony.com/privacy-policy/

Service Providers. We may engage third party companies and individuals to facilitate our Application, to provide the Application on our behalf, to perform Application-related services (including but not limited to maintenance services, database management, web analytics and improvement of the Application's features) or to assist us in analyzing how our Application and service are used. These third parties have access to your information only for purposes of performing these tasks on our behalf.

Compliance with Laws and Law Enforcement. Moxy Games cooperates with government and law enforcement officials and private parties to enforce and comply with the law. We will disclose any information we have about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate to respond to claims and legal process (including but not limited to subpoenas), to protect the property and rights of Moxy Games or a third party, to protect the safety of the public or any person, or to prevent or stop any activity we may consider to be, or to pose a risk of being, illegal, unethical, inappropriate or legally actionable.

Business Transfers. Moxy Games may sell, transfer or otherwise share some or all of its assets, including your Non-Identifying Information, in connection with a merger, acquisition, reorganization or sale of assets or in the event of bankruptcy.

6. Analytics.

We may use third-party Service Providers to monitor and analyze the use of our Application and Service, including but not limited to Google Analytics.

Google Analytics
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.
You may opt-out of certain Google Analytics features through your mobile device settings, such as your device advertising settings or by following the instructions provided by Google in their Privacy Policy: https://policies.google.com/privacy?hl=en
For more information on the privacy practices of Google, please visit the Google Privacy Terms web page: https://policies.google.com/privacy?hl=en

7. Payments

We may provide paid products and/or services within the Service. In that case, we use third-party services for payment processing (e.g. payment processors).

We will not store or collect your payment card details. That information is provided directly to our third-party payment processors whose use of your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.

The payment processors we work with include but not limited to:

Apple Store In-App Payments
Their Privacy Policy can be viewed at https://www.apple.com/legal/privacy/en-ww/

Google Play In-App Payments
Their Privacy Policy can be viewed at https://www.google.com/policies/privacy/

Amazon Kindle In-App Payments
Their Privacy Policy can be viewed at https://www.amazon.com/gp/help/customer/display.html?nodeId=201909010

8. Links to External Websites

Our Application contains links to external websites. If you choose to visit an advertiser by "clicking on" a banner ad or other type of advertisement, or click on another third party link, you will be directed to that third party's website. The fact that we link to a website or present a banner ad or other type of advertisement is not an endorsement, authorization or representation of our affiliation with that third party, nor is it an endorsement of their privacy or information security policies or practices. We do not exercise control over third party websites. These other websites may place their own cookies or other files on your computer, collect data or solicit personal information from you. Other websites follow different rules regarding the use or disclosure of the information you submit to them. We encourage you to read the privacy policies or statements of the other websites you visit.

9. Security

Moxy Games is very concerned with safeguarding your information. We employ reasonable measures designed to protect your information from unauthorized access.

Retention of Data

Moxy Games will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes and enforce our legal agreements and policies. Moxy Games will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer periods.

Transfer of Data

Your information, including Personal Data, may be transferred to, and maintained on, computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.

If you are located outside United States and choose to provide information to us, please note that we transfer the data, including Personal Data, to United States and process it there. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

Moxy Games will take all the steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.

10. Our Policy Toward Children

Our Applications are not directed to children under 13. We do not knowingly collect personally identifiable information from children under 13. If a parent or guardian becomes aware that his or her child has provided us with personal information without their consent, he or she should contact us at support@moxygames.com. If we become aware that a child under 13 has provided us with personal information, we will take reasonable measures to promptly delete such information from our records. If you are between the ages of 13 to 18, please have your parent or guardian read and agree to our Privacy Policy and Terms of Use, and give consent to your usage of our Application and Services.

Our Policy on "Do Not Track" Signals under the California Online Protection Act (CalOPPA)
We do not support Do Not Track ("DNT"). Do Not Track is a preference you can set in your web browser to inform websites that you do not want to be tracked. You can enable or disable Do Not Track by visiting the Preferences or Settings page of your web browser.

11. Your Data Protection Rights under the General Data Protection Regulation (GDPR)

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. Moxy Games LLC aims to take reasonable steps to allow you to correct, amend, delete or limit the use of your Personal Data. If you wish to be informed about what Personal Data we hold about you and if you want it to be removed from our systems, please contact us. In certain circumstances, you have the following data protection rights:

The right to access, update or delete the information we have on you. Whenever made possible, you can access, update or request deletion of your Personal Data directly within your account settings section. If you are unable to perform these actions yourself, please contact us to assist you.

The right of rectification. You have the right to have your information rectified if that information is inaccurate or incomplete.

The right to object. You have the right to object to our processing of your Personal Data.

The right of restriction. You have the right to request that we restrict the processing of your personal information.

The right to data portability. You have the right to be provided with a copy of the information we have on you in a structured, machine-readable and commonly used format.

The right to withdraw consent. You also have the right to withdraw your consent at any time where Moxy Games LLC relied on your consent to process your personal information.

Please note that we may ask you to verify your identity before responding to such requests. For more information, please contact your local data protection authority in the European Economic Area (EEA).

12. Terminating the Collection of Non-Identifying Information

All Application users may cease the collection of their Non-Identifying Information as described in this Privacy Policy by deleting the Application from the mobile device from which they access the Application.

13. Updating Our Privacy Policy

We may update our Privacy Policy from time to time in response to changing legal, technical or business developments. When we update our Privacy Policy, we will take appropriate measures to inform you, in accordance with the significance of the changes we make.

14. Contacting Us

If you have any questions about this Privacy Policy, please contact us at support@moxygames.com or at:

Moxy Games
2500 Imperial Hwy, Ste 265
Brea, CA 92821
TERMS & SERVICES